Great review and immediately usable piece about “Presenting With Credibility.” Bruna Martinuzzi’s “The Palace Method” is designed to help a speaker remember their key points. When I read this I also thought about the novel format TED2012 used that is a similar metaphor where presentations were grouped in twelve sessions with names like The Observatory, The Parlor, The Classroom, and The Lab.

This seemed almost contradictory since the TED2012 U.S. conference theme was “Full Spectrum” and the aim was to reinvent the spoken word, if only for a few days. That is, until I read your piece. In short, full spectrum was to move presentations toward a richer use of technologies, formats, and styles in ways that can have an ultra-positive effect on audiences and my sense is that Martinuzzi’s book and the TED attempt intersect in potentially interesting ways.

I viewed full spectrum as a latent behavioral definition. There was, however, a missing element. Full spectrum presentations will remain dormant without a systematic push to move the idea from a one-time theme toward favorably prompting more effective presentations everywhere.

This is just food for thought that you may wish to share with Ms. Martinuzzi. Oh yes, we also did a one-minute video to wed full spectrum to TED’s “unstated” desire to influence future conference presentations everywhere, which is available on our website at open4definition dot org.

Good luck with your upcoming book, “Laws of Subtraction.”