Guy Kawasaki Removes The Middleman, Goes APE

In what may be a shot heard around the publishing world, Guy Kawasaki has just self-published a new book, entitled APE: How to Publish a Book. APE is the acronym for the three roles anyone wishing to self-publish a book must play: Author, Publisher, and Entrepreneur. I repeat: self-published. Between folks like Tim Ferriss rejecting traditional […]